I have been collecting sneakers for years now and one problem I constantly encounter is keeping them clean. I have purchased many foot locker, champs and neighbourhood tailor cleaning products for shoes, but I have never found the perfect one. Some come with bristles that are just too coarse, while other cleaning products just don't meet my standards for what a clean shoe actually is. I must admit that I pretty much gave up and figured that all shoe cleaning products were the same hoax as any bum who has said they "need change for the bus".
The Jason Markk product came onto the scene in 2007, however, and had much success. As the sceptic that I am though, I did not give into the hype or believe that ordering this new product would change my perspective. Years went by and now it's 2012 and I have still been wasting money on soft toothbrushes and generic shoe cleaners, until recently. I went to the Exclucity shop in Montreal and I spoke with the shop owner, Trent, and he sold me on the whole idea of this Jason Markk being able to clean my shoes like none other. So, I finally bought the cleaning kit. It took me a while, but I finally tried the product out and was beyond amazed at the final product.
I used my cement Jordan 4 and my Air Penny 2 as examples. My penny 2 being way dirtier than my Jordan 4 so that I could see how uch dirt this stuff can really get rid of. I cleaned about 7 pairs of shoes in total and got every single one of them to look cleaner and shinier than ever before. I can officially say that I believe everything I have heard about the Jason Markk product. My friends have told me that Jason Markk doubles as a hat cleaner, as well. Any sweat stain or other stains that may have found their way onto your hat can be cleaned right off with your new favourite shoe cleaner. I spent about $50 for the whole kit. The kit includes the cleaning solution, the regular brush, the suede brush and the micro-fiber towel. The cleaning product should last me more than a few months considering that just one little drop can get a whole shoe clean. It's all about the foaming action.
Check the pictures below to see for yourself the before and after shots. Jason Markk is found at most streetwear clothing stores and can also be purchased directly from their website at www.jasonmarkk.com